Commercial Photography

Commercial photography is a type of photography that is created for commercial purposes, such as advertising, marketing, and product promotion. This type of photography is usually commissioned by a client and is intended to sell a product or service, or to promote a brand. Commercial photography can include many different styles and techniques, ranging from product photography to lifestyle photography, and can be used in a variety of media, such as print advertisements, billboards, websites, and social media. The goal of commercial photography is to create visually appealing and attention-grabbing images that will help to sell the product or service being marketed.​

What does a Photographer Look for in an Image?​

A photographer typically looks for several elements in a photograph to determine its quality and impact. These elements can include:

1. Composition: the arrangement of objects, people, the background, and all elements within the frame.
2. Lighting: the way light is used to illuminate the subject and create mood and atmosphere.
3. Focus: the clarity and sharpness of the subject.
4. Color: the use of color to enhance the subject and create visual interest.
5. Emotion: the ability of the photograph to evoke an emotional response from the viewer.
6. Storytelling: the ability of the photograph to tell a story or convey a message.

Ultimately, a photographer seeks to create photographs that are aesthetically pleasing, impactful, and communicate something meaningful to the viewer.